About winsym.ai

One team that teaches and builds

We are an AI consulting agency in Kuala Lumpur with education at the centre. Our trainers are practitioners: a founder who rebuilt his own agency with AI, emergency physicians who train clinicians, and an operator who built a startup.

Our team

Karim Azzaoui speaking on stage at an AI event

Karim Azzaoui

Founder · AI transformation & build

German-Malaysian, based in Kuala Lumpur. Built and ran a creative agency before automating its workflows and rebuilding the operation into winsym.ai. At the studio he delivered brand and campaign work for Volvo, Ford and Audi, and creative production for Drake, The Weeknd and Chris Brown.

Google PartnerMeta PartnerCloud AI certified
Dato' Assoc. Prof. Dr. Rishya Manikam in a white coat

Dato' Assoc. Prof. Dr. Rishya Manikam

Head of AI in Medical Training

Associate Professor of Emergency Medicine at Universiti Malaya with over two decades in clinical practice, academic leadership and training design — including national exam-board coordination, postgraduate supervision, and advisory work with the Ministries of Health in Bhutan and the Maldives.

Universiti MalayaHRD Corp-certified trainerExam-board leadership
Datin Dr. Sri Latha Balakrishnan, portrait

Datin Dr. Sri Latha Balakrishnan

AI in Medical Training Lead

Consultant Emergency Physician at Putrajaya General Hospital with 13 years on the floor. Completed the Certificate in AI in Healthcare at NUS Business School and leads how we apply AI to clinical training delivery.

NUS AI in HealthcareHRD Corp-certified trainerEmergency medicine
Tharishya Rishya, portrait

Tharishya Rishya

Head of Startup & Business Training

Leads our AI Foundations programmes for founders and business owners — from first use case to running the business on it. Co-founded Jomboss before joining winsym.ai, so the business track runs on operator experience.

Startup co-founderAI Foundations curriculumFounder workshops

Customer zero

winsym.ai did not start as a consultancy pitch. It started as a creative studio with real clients, real deadlines and a production line that ran on manual work.

When AI arrived, we deployed it on that operation first: design pipelines, content production, client operations — automated one at a time, measured, and kept only where the numbers held. That internal run became the winsym Method, and the lessons became our courses.

winsym.ai workshop promotional still: Unlimited Content with Claude

What makes us different

  1. KL delivery, DACH discipline

    We operate from Kuala Lumpur with German standards in how we scope, document and measure.

  2. Education and engineering on one bench

    Trainers, coaches and builders work from the same method, so nothing gets lost between the classroom and the code.

  3. Integration before invention

    We connect the CRM, ERP and tools you already pay for before proposing anything new.

  4. Market intelligence

    We attend conferences and meet leading AI vendors, so what we teach and build reflects what ships now.

  5. A specialist network across Malaysia

    Medical AI is covered in-house. For other sectors, renowned specialists help us research and validate.

Where we deliver

On-site across the Klang Valley and reachable across Malaysia and Southeast Asia. Remote delivery in German for DACH clients.

Kuala LumpurBase
Klang ValleyOn-site courses
All of MalaysiaIn-house on request
DACHRemote, in German